About us
Partners For
Healthcare Success
Who Are We
with focus on Healthcare Market Research — Traction, Validation, Audit, Validation. We see things in hard-earned data that is recent, validated, and gathered from reliable resources by company-owned teams, most others don’t.
Our hard-earned expertise is at the center of every study we perform, and we back-up our opinion to let to make smart business decisions with up-to-date and quality data smart marketing hypotheses the only way we know how: by testing them relentlessly.
Our Mission
to become a consummate partner in solving complex problems and unlocking new opportunities for healthcare and life sciences companies in making decisions that affect health outcomes by working directly with physicians, allied healthcare professionals, patients, caregivers, and key opinion leaders (KOLs).
Our Values
- TEAMWORK we watch each other's backs and work together to advance our common goals.
- OWNERSHIP we approach every situation as if we each owned a part of the company, by taking full ownership of all projects and tasks.
- INTEGRITY as in life, we believe that the foundation for business success is a strong sense of morality.
- CANDID COMMUNICATION communicating clearly and directly leads to swifter and better outcomes. We say what we mean, and mean what we say.
- EXPERTISE to succeed, we need to be experts in our industry of healthcare data collection, as well as in our functional roles, whatever they may be.
The Team
Our company is led by a team of healthcare professionals, Market Research, and Strategy experts with diverse backgrounds and areas of expertise in National & Multinational Corporations, Big4, and Academia of Business Schools.
Sumaira
Vice President Research
with OVER 18 years of diversified Strategy and Research experience with PWC and KMPG in Pakistan, sub-continent, and Middle-East
Aadil
Market Research Manager
with OVER 12 years of experience within the Market Research, Marketing, Sales functions and Pharma Industry
Bhavnesh
Sr. Business Manager
with OVER 14 years of experience in Marketing advisory and Market Research with Nielsen and Ipsos
Sobia
Lead Data Analyst
with OVER 11 years of experience within the Data Sciences and Market Research function
Zafar
With Over 26 years of experience with leading business schools and more than 100 international and local research publications.
Junaid
Client Experience Partner
with OVER 09 years of experience within the Market Research, Marketing, Sales functions and Pharma Industry
Why Choose Us?
Previous experience in working both on the agency and company side – we have an understanding of ‘pains’ of both sides, opportunities, and processes.
We do not use cooked information to make sure every finding is up-to-date and tailored to the objective.
Helps in placing robust formulation, monitoring and evaluation resource for Market initiatives
Do not outsource any part of the project to maintain Quality, Integrity, and Privacy.
Team with diversified experience working with various local and international projects
Data will be collected from reliable Primary and Secondary Resources.
Bring external expertise to your organization and let you do what you are great at while we help you take smart decision